People were chatting, taking photos, waiting patiently in line.
I assumed it was a celebrity sighting. You know, ring light, influencer glow, all of that.
But on the way back? I realised the truth.
It wasn’t a person.
It was a bakery. A tiny, almost-hidden café called Gigisusu.
And that crowd?
It wasn’t just a queue. It was FOMO in action.
Here’s why this moment hit me:
Gigisusu had done what so many women in business don’t do.
They didn’t sit quietly and hope to be discovered.
They didn’t rely on referrals or wait for a “better time” to show up.
They made people want in.
They told stories.
They shared behind-the-scenes moments.
They made their brilliance VISIBLE.
They owned their vibe so powerfully online that by the time anyone landed in Bali, visiting Gigisusu was already on the itinerary.
Here’s what most women in business don’t want to admit:
You are brilliant. But if no one knows you exist, they can’t buy from you.
Hope is not a strategy.
Visibility is.
Positioning is.
Creating demand is.
You deserve more than beige branding and whisper-level marketing.
If you want people lining up to work with you – the right clients, at the right price – you need to become the one worth lining up for.
That’s exactly what we’ll be doing in the room in June.
The Elevate Immersion is happening June 25–26 in Sydney – and I’ve got just a handful of guest passes left.
This isn’t fluff.
It’s 2 days of strategy, positioning, and powerful conversation with women who are serious about their next level.
We plan. We clarify. We elevate.
Want to be in the room that helps you become impossible to ignore?
Reply “GUEST” and I’ll send you the details. But don’t wait – these final passes won’t last.
Janine x