Building a strong network of YOU is critical to the success of your business. However, I see so many people sitting in the waiting room of now, versus networking for their future selves. So why is it so important to network for the future, and how do you do it effectively? Today, I share my practical tips and strategic advice I’ve gained over the years so that you too can harness the power of connections.
I take you back to 2020 when the COVID pandemic wiped out 80% of our revenue. It was a moment of truth – what on earth was I going to do? After receiving advice from a friend on leveraging networks, I reached out to my people for help in promoting my upcoming book Be Brilliant. The response was overwhelming, and within two weeks of launch, my book reached number two in Australia and number six globally.
This to me is a living, breathing example of the power of connection. The network of you starts with four key people:
- Promoters: those who help you become more, acting as your cheerleaders and marketing machines.
- Pit Crew: Individuals who care for you deeply, ensuring you maintain balance in life.
- Teachers: Mentors who challenge your thinking and enhance your knowledge.
- Butt-Kickers: The truth-sayers who push you to act and hold you accountable.
Now, you can’t build a network without first understanding what it is that you want to achieve. I encourage you to think about what you want to achieve in the next six or twelve months. Then, ask yourself who in your life fits the four key networking roles to help you reach those goals.
Your network is your asset and the very thing that will support you to secure your future – so grab your pen and paper and get to work on building your team today!
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